Chris and I were lucky enough to be selected to attend Interface 2013, an event earlier this week that was organised by Shakespeare's Globe in collaboration with Wired Sussex. It was billed as a bringing together of cultural curators with digital technologists; of theatres, galleries and museums with programmers, animators and social media experts. Representatives from iconic cultural organisations such as the V&A, the Tate and the Barbican paid a visit to the seaside to meet local digital businesses for a series of "speed networking" sessions at Komedia in Brighton's North Laine area.
We loved the variety of conversations we packed into a single afternoon. We're a company who thrive on ideas, and we relish taking on whatever challenges we're given by clients. Our short chats covered everything from back-office applications for streamlining internal business processes, to indexing systems for measuring and improving social media engagement, to data-driven backends for complex digital art installations.
The event closed with a panel discussion chaired by Phil Jones of Wired Sussex in which the cultural partners gave their views on the integration of the digital world with culture. In 2013, social media is such a huge part of the marketing, sales and business aspects of cultural organisations that the conversation has stopped being about whether a social media strategy is needed, and has now moved on to the details of what it should look like. What we found really fascinating about this conversation is that the same is beginning to happen to culture itself. Exhibitions such as Decode at the V&A start to hint at the incredibly exciting things that can emerge when code overlaps with art.
We're really enthusiastic about the idea of collaborating with both artists and venues, so if you think you might be interested in working with us on this kind of project, please get in touch.
Huge thanks to everyone involved with the organising and running the event. For more of the conversation, check out the #interface2013 hashtag on Twitter. You can see pictures from the day on Wired Sussex's Facebook page.